Geroak II
Baron
GW got a lot going on and naturally this causes expenses, that I can't deny. However I see their prices generally very inflated simply because GW is The household name in miniature wargaming. Like buying a hoodie; one with logo of some well known company is bound to cost more than one with no logo, and yet they are likely both made in the same sweatshops that exploit their workers.
I believe companies like North Star show that you don't have to keep raising your prices yearly to make a profit. In GW's defense, they truly are the monolith of this hobby and have much more expenses, but clearly they must see things like having stores profitable enough to keep them running; an entry point for new customers, a place for players to game only using miniatures they sell, thus further pushing their products.
And the fact is GW keeps making bigger and bigger profits year to year, and they're doing this in the current economic situation we are living in, says something.
I believe companies like North Star show that you don't have to keep raising your prices yearly to make a profit. In GW's defense, they truly are the monolith of this hobby and have much more expenses, but clearly they must see things like having stores profitable enough to keep them running; an entry point for new customers, a place for players to game only using miniatures they sell, thus further pushing their products.
And the fact is GW keeps making bigger and bigger profits year to year, and they're doing this in the current economic situation we are living in, says something.
I think this has been a thing for a very long time by now. Reaper miniatures, for example, are not cheap, but if you look at their prices it's clearly affected by miniature's size and thus cost of materials.THOUGH... Since GW started charging more for models that have the same production costs as other ones simply because their game stats are better, that does not make them a balanced/fair company in terms of pricing.